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Digital Marketing Associate (expired)

Company
China Expat Health
Job ID
111939
Location
JING'AN, Shanghai, China
Post date
Apr 28, 2017
Industry
Finance & Banking
Function
B2C Sales (Consumer)
Work Type
Full Time / Entry Level
Salary
Amount not specified
  • Negotiable

Requirements

  • English: Fluent (preferred)
  • Visa sponsorship available

Description

Primary Role:
- Lead generation through digital marketing
- Maximise ROI of lead generation spend

Responsibilities
- Create, maintain, and constantly improve lead generation methods
- Develop pay-per-click advertising campaigns on Google, Facebook, Linked, Baidu +
- Develop easy-to-use, clear, concise, comprehensible content.
- Research web copy.
- Create sites that are optimized for search engines.
- Develop relationships with websites to obtain quality links.
- Improve search-engine rankings.
- Develop and maintain social media profiles on Twitter, Facebook, and LinkedIn.
- Send out quality messages on these channels.
- Drive traffic to websites using a variety of methods.
- Ensure content appears high on search rankings.
- Develop density of desired keyword on page
- Research popularity of sites linking to page.
- Create Internet ads.
- Establish an effective presence on social media sites.
- Monitor a company's online reputation.
- Approve or delete comments on blogs or articles.
- Highlight and encourage positive comments.
- Strengthen relationships with power brokers.
- Manage and deliver email lists.
- Design and deliver emails.
- Craft email campaigns.
- Integrate other online presences including social media outlets with email campaigns.
- Follow up on responses.
- Solicit customer feedback and optimize campaigns accordingly.

The role is open to recent graduates.

Qualification:
A track record of lead generation and marketing
A track record of website creation and management experience

Last modified on September 2, 2019

The above information is a public job ad. This job ad is neither an offer nor a contract.

This job is no longer available.

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