How would you like to turn guest insights into screams of delight? Merlin Entertainments Japan is seeking passionate and driven marketing professionals to be part of the strategic marketing initiatives at one of the world’s leading entertainment companies. Whether it is developing and executing marketing campaigns, or creating seamless user experiences across online and offline platforms, we guarantee that a job with Merlin isn’t like a job anywhere else.
With attractions around the world, from rollercoasters to wax figures, we don’t trade in suits, handshakes or briefcases. We trade in fun. In smiles, shrieks and spine-tingles. In memories. In magic.
Currently hiring Digital Marketing Manager as well as Events and Campaign Managers for both Legoland Discovery Centre and Madame Tussauds!
Now, are you ready to work your magic?
◆◇About Us ◇◆
Merlin Entertainments is the world’s leader in branded, location-based, family entertainment, with 127 attractions, 18 hotels and 6 holiday villages in 25 countries across 4 continents. Our aim is to deliver unique, memorable and rewarding experiences to our millions of visitors. We believe that we achieve this objective largely thanks to the commitment and passion of our team and the strength of our brands, which will never fail to be distinctive, challenging and innovative. In every respect and to every group of stakeholders, Merlin will always be an exciting company to be involved with.
We are first and foremost an entertainment company. Our passion is putting smiles (or screams) on people’s faces and giving our customers memorable experiences. Through creativity and a relentless drive for excellence we aim to immerse our visitors in our brands, constantly delighting them and enriching their understanding through fun learning. In simple terms, we love what we do!
◆◇More about the Job◇◆
・Supports the Marketing Department with the planning, implementation and administration of local and regional marketing in particular sales promotion, leaflet distribution, schools and PR. All activities will be in line with brand and trade sector strategies.
・Create brilliant user experiences that meet our commercial objectives and drive growth in sales and conversion rate.
・Ensure overall sales growth through improved merchandising.
・Work within the overall look and feel of the appropriate brand.
・Work collaboratively with the regional marketing team & e-commerce team to ensure priorities are managed effectively and progressed according to deadlines.
・Work collaboratively as a “Brand Ambassador” to ensure the brand is appropriately represented across all digital assets.
◆◇Required Knowledge/Skills for Digital Marketing Manager◇◆
・Budget management and KPI reporting
・Good communications skills and a good understanding of stakeholder management
・Understanding of digital media formats
・Good understanding of SEO techniques
・Experience growing traffic across digital media channels
・Experience with Google Analytics and related tracking technologies
・Fluency in Japanese is essential
◆◇Required Knowledge/Skills for Events and Campaign Manager◇◆
・One or more years of experience in event execution at an operating company, advertising agency or PR company
・The ability to effectively multitask and manage projects
・Knowledge of executing events as marketing activities
・High level of motivation
・Good interpersonal communication skills
・Business level English and Japanese
Sounds right up your alley? Send us your CV to start a fun and exciting career with us!
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